What’s next after boxXshop 2013?

BoxXshop 2013 by onahazymorning.com

BIG THANKS to all the boxxshoppers, especially for those who helped to build it up and down!
I couldn’t imagine that boxxshop would happen again this year, until Eliane jumped out to help organizing the event. This year, all the boxes looked really beautiful and charming, and I hope you all had a good time meeting people besides selling.

Every year after the event, I always had lots of reflections. When boxxshop was first launched in 2011, this small scale, handmade xmas market was still quite unique, offering products that people can’t find in the normal markets (you can also watch this short video about our original idea). In shortly two years, ‘creative markets’ have become a hype and online shops were also fast growing stimulated by the online marketplaces, such as Etsy. With so many xmas markets popping up every year, what else can we offer to people then just selling products?

I think these days people don’t want to be ‘the consumers’ only. Facts show that more and more people are actively involving in the production process; it happened in the food industry as well as in the design industry. If I may fantasize about the next event, it would focus more on the ‘process of making’ rather than the ‘end product’. This is what interests me most in all my projects, to connect people back to the production process so we can together shape the future economy!!

And you? What is your say about boxxshop? Tell me more about your idea, or simply leave a comment here.

(Thank you On a Hazy Morning for your lovely photos!)

(Thank you Marieke van den Boogaard for your lovely iphone photos!)

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Event announcement: boxXshop

INVITATION2013

Date: Thursday November 28, 2013
Time: 6pm-9pm (Koopavond)
Place: Oostelijke Handelskade 34, Amsterdam

Fancy a quirky Xmas market with 100% handmade cute little gift?

boxXshop is a very special 180 minutes Christmas market on the Thursday Shopping Evening at Lloyd Hotel Amsterdam. During the event, Lloyd Hotel’s library will be transformed into 22 gift shops with limited edition handmade gifts for Sinterklaas and Christmas.

22 designers and makers will be selling their handmade goodies ranging from paper & print, jewelry, ceramics, crochet to yummy edible gifts presented in different box shops – after the event, all the boxes will be demolished and re-installed again as the library.

boxXshop is the place to be for you who fancy an alternative Christmas market, and who want to enjoying shopping in delightful Thursday evening in a cozy place. You can find us on Thursday November 28th at Lloyd Hotel. We will be there from 6-9pm…See you then!? Oh, and don’t forget to bring your cash!

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Below you will find more info and impressions from our past events in 2011 and 2012.
You can get an impression of boxXshop 2011 by this video or these photos.

installing the boxXshop

33 makers and designers will offer you diverse handmade gifts perfect for Sinterklaas & Xmas

You can check this post The day of boxXshop to see how boxXshop was built together in 2 hours.

boxXshop is built by these boxes, currently used as Lloyd Hotel library’s storage

*This year boxXshop is made possible by
Lloyd Hotel
& Cultural Embassy, Nest Project and Eliane Roest.

boxXshop is calling for designers and makers!

Thank you for your interest! The registration is closed on October 31.

This year boxXshop will be launched again at Lloyd Hotel Amsterdam! Do you have unique handmade gifts for sale? Register a box today.

What is boxXshop?

A pop-up gift shop made of boxes.
Every box is a mini retail store (or a showroom).
Check this story to get some impressions: The day of boxXshop

When and where?

Saturday evening from 6pm-9pm, December 1, 2012 at Lloyd Hotel Amsterdam.

What can you sell?

1. Your own handmade arts & crafts & food…etc.
2. Delicate and affordable products under the price of 50 euro.
3. Unique gifts for the holiday season.

4. Objects that are no larger than the box: width 68 cm – length 35 cm – depth 37.5 cm

How does your boxXshop look like?

It is a multiplex-framed box: width 68 cm – length 35 cm – depth 37.5 cm

How to participate?

You can rent a box to become one of the boxXshop owner. Rent one box is 20 euro (price excl. btw).

This will include:
1. Shop space – beautiful multiplex-made box.
2. Publicity – you can expose your work at a great location.
3. PR – boxXshop was promoted by Etsy, Dutchhandmade, Lloyd Hotel & 101 woonideeen, strawberry earth and the participants last year…and this year we will again collaboratively promote the event.
4. Network – you will meet other designers and makers who share the same interests and experiences with you.

How about the insurance?

All the damages will be at the participants’ own risk.

How many boxes are available for rent?

There are 30 boxes available for rent.

How to participate?

Please send a email with your name, contact info and few pictures of your work to us. After reviewing your work, we will react to you and provide you further information.

How will boxXshop be constructed?

boxXshop will be assembled collaboratively by all the participants – yes, it is a great chance to meet other designers and makers who might become your future collaborators!

Lloyd HotelboxXshop is a collaboration between Lloyd hotel & cultural embassy and Nest Project. Join our event page and spread the CALL to your friends please 🙂

Hotel the Exchange – Amsterdam’s new creative nest

Left side is the OPTIONS! design store from Hotel the Exchange.

Lloyd hotel’s second endeavor, Hotel the Exchange, has recently opened its door in the center of Amsterdam. It’s literally located in the center that is notorious for its touristic café, snack bars, restaurants and souvenir shops. Many locals tend to avoid this hasty & noisy tourists’ spot, though it does have very special charm of quirkiness. Besides those low-profile hotels, there are many hidden surprises such as rooftop sauna, introverted restaurants (without street entrance) and many abandoned-, vacant- upper floor spaces waiting for the future to come.

In the past, there have been many attempts trying to intervene this area or to activate these vacant floors, but the long-term procedure (resulted from the urban legislation, the monumental law and etc.) has discouraged many initiatives. So how did Lloyd Hotel make Hotel the Exchange happen within half an year?

The first Lloyd Hotel is transformed from a former emigrant hotel, successfully creating a new cultural spot by mixing a design hotel with event spaces. Then Lloyd has launched a temporary hotel in Tokyo – Llove Hotel. After these challenges, Lloyd Hotel’s next ambition is to be the cultural catalyst for not only a marginal neighborhood and abroad, but also for the center of Amsterdam. So they acquired the second property without any hesitation when those 3 buildings on Damrak became available.

A snapshot from google map showing the former Damrak hotel and the building front were covered by signs and winter gardens.

The facade of the 3 buildings are refreshed by Hotel the Exchange, with higher ground floor spaces.

It seems impossible to connect 3 historical buildings into one (which is in conflict with the monumental law), but the possibility has been quitely created by the history. First of all, these 3 different-looking buildings, have actually already been connected by the former owner to create 2 hotels. This explains why Hotel the Exchange could be undertaken within a rather short period of time – without going through the process of negotiating with the monumental law and of changing the destination of use (e.g. from ‘housing’ to ‘hotel’). Another possibility created by the history is the entrance hallway – a ‘shaft of light’ that allows daylight to fall into this narrow corridor next to a snack bar. Tracing back to the historical drawings, it has been found out that there used to be an alleyway in the 17th century, which has been ‘swallowed’ by the building later. So eventually the city is happy to see the alleyway brought back by Hotel the Exchange.

Entrance is next to a snack bar.

In the light shaft looking towards the entrance - this was used to be an alleyway before.

Hotel the Exchange has created 61 rooms, café STOCK and one design store OPTIONS! all within 3 small building blocks. The arrangement of the rooms were mostly adapted from the 2 former hotels, though the interior has become more ‘porous’ by removing some rooms and creating internal windows. Other than most of the low-budget hotels that tend to block the views towards outside, Hotel the Exchange has revealed the views to Damrak as well as to the inner courtyard. Both views exposed more chaos rather than romance of the city, but have allowed spectators to reality-check the center of Amsterdam, which has been decaying and is now asking for more attentions and creative solutions to re-generate.

Hotel the Exchange has brought back the double height ground floor space in order to create Stock café.

Inside the OPTIONS! design store.

So will Hotel the Exchange be the catalyst for change for Amsterdam’s center? And how? It is clear that they are spreading slowly the spider web in this area…we will not have to wait for too long to hear Lloyd’s next surprises!

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I’ve like to thank Lloyd Hotel who shared their experiences and offered me a great guided tour through their buildings. Above story is based on the interview with Suzanne Oxenaar, who together with Otto Nan have initiated Lloyd Hotel, Llove Hotel & Hotel the Exchange.

The day of boxXshop

December 1, 2011, Amsterdam

* * * * * * * * * * * * * * * * * * * * * *

2:30 pm Raining cats and dogs

Together with 7 volunteers who rushed to Lloyd Hotel through the rain, we began our boxXshop construction. In less than a hour, we gathered 44 boxes from here-and-there of Lloyd Hotel, clean out the books and assembled two boxXshops in two separated platforms.

boxXshop at the lower platform

boxXshop at the upper platform

boxXshop at the upper platform

3.30 pm Installing boxXshop
Participants were arriving and installing their boxes. This is a very interesting moment to see the growing diversity of shops in the boxes. One of the participants has made a special inner frame, which fit exactly into the box…great job!

The frame fit perfectly in the box; a beautiful way to display

Participants installing the boxXshop

Participants installing the boxXshop

6.00 pm Now let’s kick off!
Before we knew, people already started to flow into the two platforms where our boxXshops were located. From now on, the streams of visitors continued, even the rain outside did not stop people coming in. It was a great boxXshop experience!

First group of people came in~

Two platforms were filled with Thursday evening shoppers who came through the rain

11.00 am, December 2
Next morning another 7 volunteers came back to Lloyd Hotel with me, to demolish our boxes installation and re-assemble the boxes back to their original state. That was a bit puzzeling because the boxes were from different places and loaded with different things inside. But again, it was all done within an hour~Then we had a nice treat of apple pie to officially end our event.

See the boxes at the background? #Cradle-to-cradle

* * * * * * special thanks * * * * * *
boxXshop was created not only as a popup shop but also a social event, where participants could promote their handmade work and enjoy creating a temporary shop together.
Thanks to Lloyd Hotel who has greatly supported us – free space plus the Library boxes in which we could temporarily use for one evening.
Etsy / Dutchhandmade has also showed great interest in supporting our event, spreading the word to their community of handmade lovers and makers.
Of course, without our 30 enthusiastic participants, the event would not be realized. The fully engaged participants have made this event a memorable experience plus some new friendships.
* * * * * * final note * * * * * *
In total the event took 3 hours to install and 1 hour to demolish; all the boxes were returned to their original state, as if nothing happened…#cradle-to-cradle!
The only thing that I feel sorry about, is that it’s difficult to give every participant the same visibility. The same problem in our photo gallery – the selected photos only show some of boxes, who have better quality of lighting. Hopefully, this event will make all the participants feel like part of one collective shop…and that’s what it is about.
You can find more photos here: boxXshop, a set on Flickr.
boxXshop-FlyerboxXshop preparation - lower platformboxXshop preparationboxXshop preparation - lower platformboxXshop preparationboxXshop preparation
boxXshop preparationboxXshop preparationboxXshop preparationboxXshop preparation - upper platformboxXshop preparationboxXshop preparation
boxXshop preparation - upper platformboxXshop preparationone of the boxXshopboxXshop at lower platformupper platform of Lloyd HotelboxXshop preparation
some of the boxXshopa little workshopone of the boxXshopboxXshop at upper platformboxXshop at upper platformboxXshop at lower platform

Sneak preview of boxx…

Thank you for your interest in boxXshop!! The registration is closed now.
There have been more than 50 letters of interest coming into our mailbox, and so far all the boxes are booked by 30 participants.

The 30 boxXshop owners are:
1. Anna Sutherland, architect and crafter
2. Anne-Lise Heydra, owner of anneliseheydra
3. Anne Olde Kalter, owner of La Farme
4. Caro de Bruin, owner of honoriginal
5. Caroline van der Bijl, owner of Stop Me
6. Daniela Castelbranco, owner of Futurerecycles
7. Eliane Roest, owner of Roest Haakt
8. Emma Repelaer van Driel, owner of WonderfulWall
9. Jo Barnett, owner of Berger Barnett Architects
10. Joana Pedroso, owner of Trincar Uvas
11. Ju-Hsuan Hsu, owner of ruru’s laboratory
12. Kaita Shinagawa, owner of Studio ku+
13. Liesbeth & Barrie, owner of pinipiru
14. Majorca de Greef, owner of Ton de Boer
15. Manon Maatje, owner of MAUK studio
16. Marta Pakovska, owner of Martice
17. Maroeka Deekman, owner of RoOkiez
18. Masaaki Oyamada, owner of Masaaki Oyamada
19. Nolda Vrielink, owner of Nolda Vrielink
20. Niki Clerx, owner of byNikiClerx
21. Pasquale Pontillo, owner of Archichef
22. Paula Huizingha, artist
23. Roxanne van den Berg, owner of VanRox
24. Sauling Wong, owner of essyello
25. Stephanie Lama, architect and dancer
26. Uno Shinagawa, owner of Unobento
27. Wilma Bosland, owner of Wilma Bosland
28. Nathalie Tura, owner of LaNina Quilts

29. Iwona Wozniakowska, illustrator and architect
30. Agnieszka Gozdziuk, aga.flo

boxxshop participants

Here you can also view the work of all the boxXshop owners at once.

Follow updates about #boxXshop at our facebook page. More info about boxXshop click here.

Pop-up! Creative use of urban niche spaces

With this post, I hope to give an impression on the current trend of pop-up initiatives who turn urban niche spaces into temporary attractions. Here you can find international initiatives that take ‘nomadic’ as a strategy (such as Comme des Garçons). You can also discover projects that initiate time-share to intensify the use of space (such as Mission Chinese Food). It is worth-noting that many of them rely with social media (twitter, facebook, RSS…) which keeps their followers/ fans updated about the next surprising event/ location.

////////// Nomadic //////////

Comme des Garçons is the pioneering example of pop-up shops. Launched at unremarkable locations in Berlin/ Glasgow/ Reykjavik/ Helsinki/ Singapore and just to name a few – it has attracted curious crowds by the fusion of high-end fashion brand and the low-tech interior space. The picture above shows a recent pop-up store in Warsaw that has transformed a former fruit and vegetable store in to a temporary retail shop.

Henrik Vibskov – the danish designer launched ‘The 100 days store’ in SPRMRKT Amsterdam, as the first stop for his traveling fashion show/ retail store. Traveling around the major European capitals, each store will be an experiment with spaces and installations. Here you can find an interview about the designer and his initiative.

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